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| Desired Industry: Management |
SpiderID: 6532 |
| Desired Job Location: Wayne, New Jersey |
Date Posted: 4/11/2006 |
| Type of Position: Full-Time Permanent |
Availability Date: 05/15/2006 |
| Desired Wage: 80000 |
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U.S. Work Authorization: Yes |
| Job Level: Management (Manager, Director) |
Willing to Travel: Yes, 25-50% |
| Highest Degree Attained: MBA |
Willing to Relocate: Yes |
Objective:
Broadcast/Television/Marketing/Brand Management
Marketing professional with proven leadership abilities. Track
record of providing strategic, operational and tactical planning to
products, concepts and media plans and effective and efficient market
research and brand development. Skilled in project management,
grassroots and national marketing campaign execution and continuous
improvement. Excels at transforming organizations from start-up to
profitability, having provided successful international-based
leadership. Possesses an extensive background in design, production
and analysis media kits, websites, multi-media advertising and show
booths as well as reports monitoring subscriber growth,
profitability, cash flow and other financial reports and statements.
Fluent in conversational and written Russian.
Experience:
RUSSIAN MEDIA GROUP, LLC - Fort Lee, New Jersey
2000 - Present
Director of Marketing
Recruited at start-up to develop and distribute the first product, a
Russian language television channel, for what is today the leading
niche provider with over 100 employees nationwide, revenue of $14
million and an audience of 250,000. Oversee five Regional Managers
and recruit, interview and make hiring and promotion recommendations.
Pitch RTN, the flagship channel; lead all key marketing efforts
targeting new subscribers and the retaining of existing, work with
cable companies in development of language effective advertising
strategies and negotiate cable affiliate contracts. Communicate with
Software Development in translating marketing objectives into
functional specifications and manage website.
* Instrumental in the successful growth of the company, handling
all aspects of public relations and marketing campaigns for the
launch of six subscription television channels
* Credited with launching the RTN (Russian Television Network of
America) channel on Cablevision, the largest cable system in the New
York metro area, a move that continues to bring in 1,000 net new
subscribers every month.
* Organized national and regional RTR channel launch press
conferences and parties attended by major politicians, including the
Russian Consulate and Ambassador, Russian celebrities, athletes, CNN
and numerous trade publications.
* Honored with several compliments on the RTR launch from the
Russian Consulate and staff as well as the Chief Executive Officer
who praised it as the most successful launch worldwide.
* Executed all national marketing campaigns including creative and
strategic advertising in newspapers and on radio stations and
websites; key player on team charged with development of pricing
strategies.
* Established the Good Neighbor Program four years ago at a time of
aggressive growth, a program that is still yielding a third of all
new subscribers.
* Created, implemented and consistently analyze numerous financial
statements reflecting company performance and growth.
ACNIELSEN BASES - Parsippany, New Jersey
1999 - 2000
Marketing Research Analyst
Implemented and analyzed marketing surveys for the worldwide leader
of marketing research. Produced recommendations on product, concept
and media plan development and improvement as well as related sales
forecasts. Clients included Johnson & Johnson, M&M/Mars, Nabisco and
Pfizer with annual media plans ranging from $10 million to $120
million.
* Personally researched several products including Trident
Advantage Mints and a whole line of skin lotions by Aveeno, making
critical recommendations for packaging, pricing, product positioning
and media buys.
SKYVIEW WORLD MEDIA - Fort Lee, New Jersey 1996 - 1999
Marketing Coordinator
Planned and executed grassroots and national marketing campaigns for
the industry's first creator and market leader of ethnic television
channel packages. Conducted surveys, developed cross-promotional
opportunities, negotiated advertising rates with key publications,
coordinated production of marketing materials including newspaper
advertisements and product brochures and produced various reports on
subscriber growth.
* Led launch of the company's first and most successful and
profitable product, a Russian language channel, which brought in
60,000 households at $30 each monthly.
* Introduced major transformation to numerous programs including
changes in time slot, positioning and appeal after several marketing
surveys evaluating viewing differences by detailed subgroup.
Education:
Farleigh Dickinson University; Madison, New Jersey
Master of Business Administration in Finance
Ramapo College of New Jersey; Mahwah, New Jersey
Bachelor of Science in International Business
Skills:
* Media Events
* Project Management
* Strategic & Tactical Marketing
* Multi-Media Advertising & Promotion
* Supplier, Vendor & Affiliate Negotiation
* Customer Service
* International Business
* Media Kit & Brochure Development
* Team Mentoring, Building & Leadership
* Business Partnership & Client Management
Additional Information:
GARY FLOM
44 Ridgeview Terrace * Wayne, New Jersey 07470
(862) 684-7077 * gaom999@yahoo.com
Dear Sir/Dear Madam:
My professional experience has been fast-paced, challenging and
broad in scope and has required strong management and strategic
planning capability. I have been instrumental in the leadership,
improvement and increased revenue of these operations and have
progressed as a result. My proven record of achievement has led to
career growth and additional responsibility.
I have profitably applied skills in analyzing and implementing
business strategies in media development, marketing management and
organizational leadership to achieve superior results on all
endeavors. This has been rewarded with multiple opportunities and a
reputation for solving problems.
Results achieved to date include:
* Credited with launching the RTN (Russian Television Network of
America) channel on Cablevision, the largest cable system in the New
York metro area, a move that continues to bring in 1,000 net new
subscribers every month.
* Established the Good Neighbor Program four years ago at a time of
aggressive growth, a program that is still yielding a third of all
new subscribers.
* Introduced major transformation to numerous programs including
changes in time slot, positioning and appeal after several marketing
surveys evaluating viewing differences by detailed subgroup.
I am able to produce under pressure and multifaceted conditions and
can make an immediate contribution to your firm. I can be reached at
the above e-mail address or phone number. Thank you.
Sincerely,
Gary Flom
Candidate Contact Information:
| Name: Gary Flom |
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| Street: |
Phone: 862-684-7077 |
| City: Wayne |
Fax: - |
| State: New Jersey |
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| Zip: 07470 |
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| Web Site: |
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