Marketing, Creative Executive - Marketing Resume Search
Marketing, Creative Executive - Marketing Resume Search
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Marketing, Creative Executive Resume


Desired Industry: Marketing SpiderID: 26841
Desired Job Location: Tulsa, Oklahoma Date Posted: 5/19/2009
Type of Position: Full-Time Permanent Availability Date: 5/25/09
Desired Wage: 85000
U.S. Work Authorization: Yes
Job Level: Management (Manager, Director) Willing to Travel: Yes, More Than 75%
Highest Degree Attained: Other Willing to Relocate: Yes


Experience:
Career History & Accomplishments ->
iLinc, Communications..........................................................................................................................2008 to 2009
Director of Production
Increase brand awareness and design lead generating campaigns. This included setting up multiple hosting systems, websites, databases, designing print and online marketing campaigns. Working with partners to increase visibility and placement of affiliate and referral banners, inclusion in internal and customer emails and traditional advertising to better optimize relationship. Integrated online lead capture points into SalesForce (customer management system) and Eloqua (automated email communication system). Develop lead scoring system and age requirements from incoming leads.

Vzillion, Inc............................................................................................................................................2006 to 2008
Executive Vice President Technology Development
Established marketing and technology partnerships, created innovative interfaces and built technology and marketing teams to support new product offerings. Lead team to create and develop virtual jump technology to enhance experience and reduce installation size. Lead development teams including the hiring and supervision of subordinates. Lead research team, develop and implement new Virtual World technologies, project design, simulation, design and 3D interactive modeling of real-world offices and optimum workflow efficiency for processes and personnel.
Succeed Corporation............................................................................................................................2004 to 2006
VP of Production & Senior Project Manager
Established workflow process, created design department, lead marketing teams to develop multiple online lead generation systems. Developed, executed, and managed strategy for comprehensive design and marketing plans encompassing local and international developers and designers. Present and establish communication with new accounts and vendors to coordinate overall project efforts in accordance with customer goals. Plan and carry out design and marketing research and analyses. Lead technology development team to incorporate new evolving strategies.
BluSun, Media.......................................................................................................................................2001 to 2004
Managing director, EVP of Production

Developed and managed a new client base for new medias and online marketing. Managed strategic lead generation projects, including promotional campaigns, direct-mail pieces, webcasts, and web site content. Created brand and identity, product marketing collateral, programs, and analyses. Tracked, projected, and reported both advertising and syndication-based marketing programs. Maintained communication with clients and partners to ensure marketing activities aligned with business goals. Provided leadership and direction to vendors and clients to guide the creation of marketing materials and ensure congruence with objectives.

iBeam Broadcasting (Webcasts.com)...................................................................................................1998 to 2001

Executive Producer, Director Production, Marketing Manager

Managed all development and event production. Developed and managed the teams to creative print and online design projects. Provided direction to Sales and Marketing Managers for technology support. Developed training programs for internal and external customers. Executive Produced Webcast and marketing solution for clients including: WWE, PGA Tour, Hard Rock Café, RTNDA News, NAB, Bristol-Meyer Squibb, NASCAR, ACC Tournament, Lotus, Cardinal Health, Nelvana & Prepaid Legal. Managed daily operations in the Production department (clerical duties, vacation, meetings, etc....). Set a strategic direction for programs and markets, and reports the activities to the executive level staff in the achievement of the strategic goals of the program, project or site. Directed all producers, coordinators and project managers.

Qwest, Dex (US WEST)........................................................................................................................1991 to 1998
Senior Designer & Marketing Lead
Lead the design and production team of advertising design campaigns to be used in the U S WEST Dex Publications. Working with clients to develop powerful and effective revenue increasing advertisements. This included working directly with many service bureaus and printers. Created web pages & 3D graphics/animations to be used on the Internet. Trained and managed graphic design teams of 15 employees. Headed video production team for training and new product releases.


Education:
Education & Professional Enrichment ->
Business Degree in Advertising & Marketing, NEC - 1991
Criminal Law - Mesa Community College - Mesa, Arizona - 1988
Management Training – 1997
Webcast Certification Training - 1999
Project Management Training - 2000
Military - USMC - Marine Corp - 1989
- Trainer
- Squad Leader


Affiliations:
Certifications, Articles ->
Nationally published author - Time Magazine
Published multiple articles
Memberships ->
AZtech, WPA, AZIPA, NEC Curriculum Review Board, IWPA


Skills:
Expertise ->
Marketing Strategies / Project Management / Technology Development / Product Marketing / Creative Services
Accomplishments ->
Marketing and Technology Executive offering 17+ years of success and expertise in leading marketing and development teams, establishing cost effective revenue generating partnerships, deploying niche targeted to broad international strategies, implementing scalable global marketing plans, creating and leading development teams, excel in delivering high return on new technology investments, instituting cost effective technologies, increasing revenue streams through new products and creative services.
- Identified and structured partnerships, strategic alliances and sponsorships generating brand awareness.
- Established creative department generating new revenue of $1.3 million.
- Created innovative new interactive streaming technologies
- Producer first two interactive Webcast Lotusphere Berlin 1999 & ACC Tournament 1998.
- Produced largest LIVE interactive event in history Lotusphere Orlando, 200+ hours.
- Created innovative virtual world social media marketing operating plans and budgets.
- Negotiated strategic fulfillment partnerships throughout the USA reducing overhead by 30%.
- Introduced next generation distribution solution to major record labels
- Outlined workflow process increasing workflow efficiency 300%
- Lead GREEN team to convert current corporation to a more efficient and environmentally safe company
- Lead development team to create the first web conferencing technology.


Additional Information:
Key Projects ¨
- Built creative and development infrastructure as well as hired staff to accommodate growth as company grew employees to 200+ increasing revenue to $15 million. Achieved this major feat based on unseen technologies.
- Deployed $1.5 million mobile production teams utilizing multiple platforms establishing first to market web conferencing
- Deployed $3 million media portal utilizing a single interactive interface increasing marketing presence and increasing revenue by $2 million
- Successfully designed and deployed multiple fortune 500 corporate websites ahead of deadlines and within budget.


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