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Marketing Coordinator Resume
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| Desired Industry: Marketing |
SpiderID: 19613 |
| Desired Job Location: Long Beach, California |
Date Posted: 3/3/2008 |
| Type of Position: Full-Time Permanent |
Availability Date: Immediately |
| Desired Wage: $40,000 |
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U.S. Work Authorization: Yes |
| Job Level: Experienced with over 2 years experience |
Willing to Travel: Yes, Less Than 25% |
| Highest Degree Attained: Bachelors |
Willing to Relocate: Undecided |
Objective:
I am looking to fill a position as a Marketing Coordinator.
I have over four years of experience in the marketing field, dabbling in everything from grass-roots marketing to helping a Global 500 company increase its consumer base through the use of dynamic marketing materials and campaigns. My work experience has honed my skills as a savvy, detailed-oriented marketing specialist, who is firmly capable of wearing the hat "Jack of all Trades." I feel equally secure creating attention-grabbing marketing content and graphics in the office, as well as, driving marketing campaigns through word-of-mouth, mass emails, or print publications.
Experience:
Real-Estate Company
Culver City, CA 1/07 – 1/08
Marketing Coordinator
- Acquired & introduced a marketing plan that within 4 months time generated statewide industry brand recognition, and by year end doubled company’s revenue & profitability from previous term.
- Sourced & developed leads for Account Executives via assertive flier campaigns.
- Attracted & retained loyal clients by building company’s reputation of integrity, knowledge, & accountability.
- Maintained detailed database of prospects & customers (ACT database); documented sales calls to facilitate follow up.
- Provided administrative support to company management & sales team.
- Analyzed market & identified opportunities.
- Implementation of effective campaigns:
- Conceived successful trade show promotion that attracted more than 40% of conference attendees to company’s first exhibit, & further pushed company branding efforts.
- Increased web site traffic by 80% due to cost-effective direct marketing campaign, doubling lead generation productivity for Account Executives.
Computer-Consulting Company
Torrance, CA 1/05 – 1/07
Assistant- Marketing Manager
- Wrote technical content for company web site, brochures, advertisements, & online E-Zine.
- Creative Director for the design & composition of company logo, business cards, & graphics for marketing materials.
- Created & executed numerous projects using Excel & PowerPoint; using Excel to manage a database of 200 clients; using PowerPoint presentations to promote name association with company products & services.
- Provided telephone customer-service support to new & existing clients.
- Implementation of effective campaigns:
- Email-lead generation with a 10% response rate.
- Increased consumer awareness with the use of “Competitive Pricing” coupon inserts.
- E-Bay online-marketing campaign to promote sales of products & services.
- Niche driven media kit geared towards our start-up & home business clientele drummed up business by 20%.
Mobile Wireless Company
Woodland Hills, CA 3/03 – 3/05
Marketing Assistant
- Developed company marketing materials: sales fliers & announcements, online newsletters, & marketing reports.
- Performed industry wide market research & analysis on all aspects of the industry: trends/ fluctuations/ pricing/ R.O.I.
- Event coordinator for business functions: from training workshops to trade-show events, to out-of-state conferences.
- Provided administrative support to the Vice President of Business Development & Marketing Director.
- Implementation of an effective campaign:
- Pull-marketing strategy: advertising through print publications intended to reach targeted demographics drummed up product sales by 50%.
Education:
California State University Dominguez Hills, May 2002
- B.A. Communications, Concentration in Mass Communications.
Southern California Regional Occupational Center (S.C.R.O.C.), June 2006
- Associates Degree in Graphic Design.
Skills:
- Diligent, detail-oriented Marketing Assistant whose savvy marketing skills have helped to increase the consumer base, profitability & revenue of start-up companies, through the use of dynamic marketing materials & campaigns.
- Excels at multi-tasking in a fast-paced environment, completing projects within time & budget constraints.
- Superior proficiency in Adobe Photoshop, Illustrator, MS Word, Excel, Outlook, PowerPoint, Publisher, ACT Database, & in Administrative & Customer-related Duties.
Candidate Contact Information:
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