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New Business/ Marketing Science Senior Manager Job
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| Employer Name: ConsultingCrossing |
SpiderID: 2375483 |
| Location: Chicago, Illinois |
Date Posted: 7/17/2008 |
| Wage: |
Category: Miscellaneous |
| Job Code: 6279304 |
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Job Description:

We need people who are able to challenge conventional thought, offer unique perspectives and conceive more innovative solutions for our clients. Scope of Position The Accenture Marketing Sciences (AMS) practice specializes in the measurement and optimization of a company's return on Marketing and Sales investments. The AMS process involves the use of advanced regression analysis and other statistical techniques to quantify the return on historic Marketing activities, and utilizes optimization techniques to maximize the return on future investments. AMS clients include leading FMCG, automotive and retailing companies worldwide, with good penetration in the consumer electronics, pharmaceutical, and banking sectors. Key responsibilities include: Develop and interpret statistical models to quantify the incremental revenue generated by marketing activities. This process requires the use of advanced time series regression analysis in a marketing-mix modeling context, which involves the following key tasks: Data collection, harmonization and validation Time-series regression models and other statistical analysis Derivation of marketing sensitivity curves Optimization of Marketing-mix allocation Ability to meet travel requirements (min. 50%) Ability to work over-time when applicable .
For more information, please click here to visit us at ConsultingCrossing
For further information, please visit us online at http://www.consultingcrossing.com
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Job Criteria:
Start Date:
Position Type: Full-Time Permanent
Years of Experience Required:
Education Required:
Overnight Travel:
Vacation Time:
Contact Information:
| Contact Name: - |
Company Type: Employer |
| Company: ConsultingCrossing |
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| City: Pasadena |
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| State: California |
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| Zip: |
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Web Site: http://www.consultingcrossing.com
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