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Marketing Communications Specialist Job
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| Employer Name: MarketingCrossing |
SpiderID: 2332384 |
| Location: Oak Brook, Illinois |
Date Posted: 7/2/2008 |
| Wage: |
Category: Marketing |
| Job Code: |
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Job Description:
Web analytics skills a plus. Familiarity with techniques to moderate user message boards and comment areas/threads. Familiarity with Content Administration System (CMS) admin tools for content creation and editing. Demonstrated ability to oversee creation of consumer-oriented marketing materials. Strong understanding of Web design, applications, navigation, Web 2.0. Strong aesthetic sensibilities and attention to detail. Ability to skillfully manage relationships with a customer service mentality when working within and outside of the organization. A BA, BS degree or equivalent experience in marketing, business development and/or website community development. 4-7 years of experience in online marketing, business development, digital media planning, web community development and/or marketing of a consumer-oriented, entertainment-based website. Develop and execute digital marketing and PR tactics to build awareness, drive referrals, increase direct traffic, inbound links and organic search traffic. Creates and maintains contact database of movie related sites, blogs, fan sites, etc. Manage relationships with publishers leveraging company content to increase syndication and build awareness through users, other movie sites and blogs. Identify, build and monitor a community of websites that link to or syndicate company content. Review company network and website content on a daily basis to communicate and alert relevant sites of content of interest to promote. Understand consumer usage and community participation patters to drive organic growth using viral social media technologies that enable word-of-mouth marketing. Maintain a company presence on multiple entertainment, social networking and video indexing sites.
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Job Criteria:
Start Date:
Position Type: Full-Time Permanent
Years of Experience Required:
Education Required:
Overnight Travel:
Vacation Time:
Contact Information:
| Contact Name: - |
Company Type: Employer |
| Company: MarketingCrossing |
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| City: Pasadena |
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| State: California |
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| Zip: |
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Web Site: http://www.marketingcrossing.com
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