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Associate Vice President Job
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| Employer Name: AdvertisingCrossing |
SpiderID: 2285393 |
| Location: Savannah, Georgia |
Date Posted: 6/15/2008 |
| Wage: |
Category: Advertising |
| Job Code: |
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Job Description:
Formulation/planning of advertising and marketing strategies/plans integrated across media channels, execution of plans, budget and resource management, and organization and tracking of marketing campaign effectiveness. * Implement marketing programs and tactics to generate inquiries from prospective students, to convert inquiries to applications, and applications to starts. * Conduct proactive analyses, work closely with Admissions, PR, Market Research and Strategy and SVP Marketing. * Manage/coordinate and work with the Advertising and Marketing Services (AMS) media department on the planning, review and dissemination of approved media plans and schedules. Work with AMS Creative team to develop required collateral and ads. * Works closely with the Education System Head, Group Vice Presidents, school presidents and DOAs on all sales and marketing activities. * Interface and work closely with Admissions and other management on issues/concerns regarding advertising-inquiry generation and prospective student marketing, budgeting and expenses, marketing research, reports, staffing, public relations and general miscellaneous issues. * Manages new program installation and launches new school rollouts. * Act as primary liaison between Marketing and the designated EDMC division operation/locations/schools. *
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Job Criteria:
Start Date:
Position Type: Full-Time Permanent
Years of Experience Required:
Education Required:
Overnight Travel:
Vacation Time:
Contact Information:
| Contact Name: - |
Company Type: Employer |
| Company: AdvertisingCrossing |
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| City: Pasadena |
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| State: California |
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| Zip: |
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Web Site: http://www.advertisingcrossing.com
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