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Director, Advertising & Business Development Job
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| Employer Name: AdvertisingCrossing |
SpiderID: 2278748 |
| Location: Los Angeles, California |
Date Posted: 6/13/2008 |
| Wage: |
Category: Advertising |
| Job Code: |
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Job Description:
Coordinate with News Corp. divisions to identify mobile video and mobile advertising opportunities and draft term sheets & proposals for new business opportunitiesï šÂ§ Work with FOX Ad Sales execs (i.e. FBC Ad Sales, FIM, FX, etc) to develop mobile advertising and sponsorship programs ï šÂ§ Secure strategic partnerships with advertisers for FME-specific initiatives including short-form mobile video, long-form mobile video, WAP, and other channelsï šÂ§ Maximize sales and sponsorship opportunities by integrating mobile advertising platforms into larger corporate advertising and marketing initiatives, cross-division ï šÂ§ Identify and evaluate new mobile ad revenue opportunities with 3rd party mobile partners and negotiate agreements where appropriateï šÂ§ Analyze trends in mobile distribution and mobile advertising, and build strategic plans for FME and FOX ï šÂ§ Work with carriers and other organizations (i.e. MMA, Nielsen) to solve evolving issues such as key reporting metrics for advertising and sponsorship, such as demo/psychographic data that can eventually lead to larger/CPM-type buysRequired Qualifications:ï šÂ§ Bachelor\'s Degree.
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Job Criteria:
Start Date:
Position Type: Full-Time Permanent
Years of Experience Required:
Education Required:
Overnight Travel:
Vacation Time:
Contact Information:
| Contact Name: - |
Company Type: Employer |
| Company: AdvertisingCrossing |
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| City: Pasadena |
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| State: California |
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| Zip: |
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Web Site: http://www.advertisingcrossing.com
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