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Broadcast Media Buyer Job
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| Employer Name: AdvertisingCrossing |
SpiderID: 2269155 |
| Location: Los Angeles, California |
Date Posted: 6/10/2008 |
| Wage: |
Category: Advertising |
| Job Code: |
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Job Description:
The a unique planner/buyer heritage and focus on strategic targeting, Starcom helps clients clear new paths to their customers, delivering powerful and efficient marketing messages that produce tangible sales results. If you are ready to hone your media skills in a fast-paced environment working environment with a major movie industry client, then a career at Starcom is for you. RESPONSIBILITIES* Negotiates, purchases and stewards spot television, radio and cable schedules, including Spanish-language television and radio* Effectively manages and takes complete responsibility for assigned market list* Gathers and analyzes relevant ratings data on an ongoing basis* Applies media math techniques and ratings data appropriately* Keeps continually up to date on conditions of each market on assigned list, and notifies supervisors of changes that may affect client business* Acts as a market specialist, with the ability to analyze media alternatives and make recommendations based on current marketplace conditions within assigned market list* Organizes and prioritizes workload efficiently and effectively* Meets set deadlines on a regular basis* Effectively manages and works as a team with assigned MEDIA COORDINATOR (Media Assistant), providing training and assistance with back-end functions such as discrepancy resolution, order verification, and the tracking of preemptions and make goodsREQUIREMENTS* Minimum one year experience in the negotiation, placement and stewardship of spot television, radio and cable schedules, including Spanish-language television and radio* Experience in the analysis and negotiation of added-value opportunities* Experience in the preparation of post-buy analyses* Thorough understanding of Arbitron and Nielsen Media Research * Strong analytical ability and media math proficiency * Demonstrated strategic thinking and problem-solving capabilities*
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Job Criteria:
Start Date:
Position Type: Full-Time Permanent
Years of Experience Required:
Education Required:
Overnight Travel:
Vacation Time:
Contact Information:
| Contact Name: - |
Company Type: Employer |
| Company: AdvertisingCrossing |
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| City: Pasadena |
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| State: California |
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Web Site: http://www.advertisingcrossing.com
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