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| Employer Name: AdvertisingCrossing |
SpiderID: 2226186 |
| Location: Knoxville, Tennessee |
Date Posted: 5/16/2008 |
| Wage: |
Category: Advertising |
| Job Code: |
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Job Description:
Analyze data and market research from Internal (Business Intelligence) and External sources (Client, Industry, Third-party, etc.) to develop the online acquisition strategy Sourcing, evaluating and executing new media opportunities and sustainable, scalable partnerships Research, augment existing ideas, opportunities and methodologies with relevant information autonomously Field sales calls from potential partners and vendors Design test strategies to optimize campaign performance results Negotiating and reviewing advertising agreements (rates, placements, parameters, etc) Monitoring tracking, delivery and campaign performance on an ongoing basis Generating campaign performance reports, providing performance analysis and executing on that analysis to ensure positive ROAS Optimizing buys, renegotiating rates, canceling or renewing as necessary, as well as refreshing and optimizing creative units and media placements Job Requirements: QUALIFICATIONS 3-5 years of directly related experience as a Media Planner/Buyer. Extensive experience purchasing, managing and optimizing all forms of online media (banners, emails, pops, contextual, text, etc.), as well as various deal structures including CPM, CPC, CPL, CPA, and rich media.
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Job Criteria:
Start Date:
Position Type: Full-Time Permanent
Years of Experience Required:
Education Required:
Overnight Travel:
Vacation Time:
Contact Information:
| Contact Name: - |
Company Type: Employer |
| Company: AdvertisingCrossing |
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| City: Pasadena |
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| State: California |
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| Zip: |
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Web Site: http://www.advertisingcrossing.com
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